A web sales motion for the trades
that don’t have one yet.
Ridgewatt starts with a founder-reviewed, manual-only intake: public sources are personally reviewed, captured in a clear research trail, and shaped into a trades-aware landing page. Stripe bills the resulting lead stream at $49 a month or $499 a year. Applicable taxes are added on top of the listed price and any refund amount.
- $49/mo or $499/yr
- No annual contract
- Pause or cancel from one Stripe link
The handoff
Three steps. One Stripe bill. No agency retainer.
- step 01
Manual review
A founder personally reviews relevant public sources, records a research trail, and shapes the brief around the trade, service area, and quote flow.
- step 02
Build
A conversion-tested landing page is laid down for that business — service area, trust signals, a single frictionless lead form — and shipped inside 24 hours.
- step 03
Lead stream
The page goes live, form submissions route to the contractor's inbox and CRM, and Stripe bills $49/month — or $499/yr. Applicable taxes are added on top of the listed price and any refund amount. Pause from one link.
Why Ridgewatt
The wedge isn’t the page — it’s who gets the page, how fast, and whether the CRM beats the marketplace to the lead.
Most trade-lead funnels run GoHighLevel templates stacked on a marketplace that takes 30% off the back end. Ridgewatt sits underneath. We bill straight to Stripe at $49/mo or $499/yr, never resell a lead, and pair a founder-reviewed intake with a page built around the contractor's real service area and quote flow. Applicable taxes are added on top of the listed price and any refund amount. The rule is simple — the one who calls back first usually books the job, and a clear page makes that response easier.
- Built for the trades
Service-area pages, trust badges, single-form intent. Not a generic SaaS template.
- Operational, not promotional
A founder-led review and build process measured in hours, not a retainer invoiced in months.
- Leads stay yours
Form-to-CRM routing on your domain. No 30% marketplace tax on the booked job.
- Stripe-native billing
$49/mo or $499/yr. Pause from a single link. No setup fee, no agency PM overhead. Applicable taxes are added on top of the listed price and any refund amount.
Where Ridgewatt sits
Below bespoke agencies. Upstream of the marketplaces.
A focused, founder-reviewed service: the goal is a durable page and dependable lead path, not a high-volume approach.
Two plans. Stripe-native billing. No setup fee.
$49/mo or $499/yr. First 30 leads included / month; $5/lead after the first 30 in a month. Applicable taxes are added on top of the listed price and any refund amount.
What you get
One Stripe bill. Honest counts. No auctioning your leads.
- First 30 leads included / month
Both plans include the first 30 leads every month.
- $5/lead after the first 30 in a month
No manual invoice — Stripe charges overage automatically.
- Stripe-hosted checkout
Pay on Stripe, manage your subscription on Stripe. Never a third-party wallet.
- Cancel anytime
One Stripe link. No contract, no agency handoff, no phone call. Applicable taxes are added on top of the listed price and any refund amount.
Plans
Pick a plan. Stripe-hosted checkout. Cancel from one link.
- MonthlyStripe · monthly
$49/month
Pay $49 every month. Cancel anytime from your Stripe portal. The current month is not refunded. Applicable taxes are added on top of the listed price and any refund amount.
- First 30 leads included / month
- $5/lead after the first 30 in a month
- Stripe-native billing — pause from one link
- No annual contract
- No setup fee
- AnnualBest value · annual
$499/year
Pay $499 up front. Renews annually at $499/yr. Cancel anytime — Annual refund = $499 − (months used × current $49/mo at time of cancellation) − applicable taxes; floored at $0. The current/partial month is never refunded. Applicable taxes are added on top of the listed price and any refund amount.
- First 30 leads included / month
- $5/lead after the first 30 in a month
- Annual price
- Renews yearly at the same headline rate
- Stripe-native billing — pause from one link
- No setup fee
Refunds. Monthly ($49/mo): cancel anytime, the current month is not refunded. Annual ($499/yr): cancel anytime — Annual refund = $499 − (months used × current $49/mo at time of cancellation) − applicable taxes; floored at $0. The current/partial month is never refunded. Overage invoices are one-time charges and are not refunded. Applicable taxes are added on top of the listed price and any refund amount.
Fine print
Plain English on what changes — and what doesn't.
Two paragraphs that affect every subscription. Read them; they're why the annual plan keeps the same rate for years.
Refunds. Monthly ($49/mo): cancel anytime, the current month is not refunded. Annual ($499/yr): cancel anytime — Annual refund = $499 − (months used × current $49/mo at time of cancellation) − applicable taxes; floored at $0. The current/partial month is never refunded. Overage invoices are one-time charges and are not refunded. Applicable taxes are added on top of the listed price and any refund amount.
Questions before subscribing? Email us.
Big accounts
10+ leads a month? Multi-location? Talk to us.
Self-serve checkout is built for one trade-business landing page. If you need a multi-page funnel, an ongoing manual research program, or pool pricing past 50 leads a month, we'll quote per scope.
Email for multi-page or custom- Multi-page lead funnel (services / city pages / reviews)
- Pooled overage pricing past 50 leads / month
- Ongoing manual research + monthly close-out digest
- Custom domain + CRM integration beyond the standard inbox route
FAQ
Pricing questions, answered.
The same five answers the trades ask before they subscribe. If yours isn't here, send it to the inbox.
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